Events Calendar

Using Photographic Data to Understand How Men Seek...

Wednesday, April 3, 2019
12:00 pm - 1:20 pm
FIMS and Nursing Building (FNB)
Room: 4070

"Using photographic data to understand how men seek health information"

Presenters: Brad Hiebert  & Alberth Sant’ana Costa Da Silva

Part of the FIMS Seminar Series. All are welcome.

Men are more likely to engage in unhealthy behaviors such as poor diet and excessive alcohol consumption, and are less likely to access healthcare services when compared to women. Such health behaviors are often related to masculinity norms that value men’s physical displays of toughness, stoicism, and avoiding discussions about sensitive issues like their health. Previous research has demonstrated the utility of using photographs to understand how men’s gender performances are related to their health behaviors. This presentation will explain how researcher- and participant-produced photographs aided in understanding how masculinity influenced the health information seeking behaviors of men in two distinct sociocultural contexts – Brazilian construction workers and rural Ontario farmers.

Faculty of Information and Media Studies
Karen Kueneman

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